Tony,
for advertising, we do a lot of cutting out of dogs and it really should help in that area. Plus, it gives me the option of using digital backdrops or shooting any other backdrop and having it on file while only shooting the dogs on the green background.

As for location shooting, I'm still not sold. Half of that gig is the impression created by having a full setup with backdrop and props. I have two small Specialties this week and maybe I'll bring the chroma background. We'll see. More later.

Jim